Commercial Funding, a national provider of accounts receivable financing, including invoice factoring and asset-based lending, has launched a YouTube channel and released its first educational video. The animated video, titled “CFI Explains Invoice Factoring,” provides a one-minute overview of the invoice factoring process and explains how invoice factoring improves cash flow.
“Invoice factoring, while not necessarily complicated, can be a bit difficult to explain,” said James Baugh, senior vice president at Commercial Funding. “This video walks through the process and uses custom animation to illustrate how money flows in a factoring relationship. In just 60 seconds, a viewer will understand how it works and how it differs from traditional commercial lending.”
Commercial Funding is currently developing additional videos for the channel, with a focus on educating business-to-business businesses on how to improve cash flow and profitability.
“YouTube is a go-to educational resource for so many people on so many topics, so it only makes sense to deliver our message in this widely recognized medium and on this huge platform,” said Julie Murphy, Vice President of Marketing at Commercial Funding. . “The channel offers our prospects, customers and referral partners a new way to find us and learn more about our company, our product offerings and learn about small and medium business financial practices.”