How Growth Companies Can Inspire Us During Troubled Times


The last few years have been difficult with the pandemic and all its economic and relational fallout. However, I have noticed that whenever you receive a lot of negatives, there are always at least a few positives that come with the package.

Recently, I spent time with entrepreneurs from the Entrepreneur Access Network and the Winning Women program. Some of these people had emerged with a great idea that coincided with the timeline of the pandemic. Others have experienced growth spurts over the past two years.

Overall, however, as I connected with these entrepreneurs, it was amazing to see the strength that emerged from the tough times. I was deeply impressed by these entrepreneurs and how, during a difficult time for our entire world, they were able to stay focused, determined and innovative as a way out.

Below are a few examples of amazing companies that have caught my eye as remarkable innovators growing in a time of widespread doubt and uncertainty.

Brim Financial, one of Canada’s fastest growing FinTechs, has its own business-to-consumer issuance license. Brim provides its financial technology platform as a business-to-business service for financial institutions and major business partners. Brim offers an innovative suite of products and cards, integrated buy now, pay later solutions, mobile and digital banking, and behavioral customer engagement, all integrated into a global rewards ecosystem.

To its credit, My Home Pathway firmly believes that homeownership is not just a right for the lucky few. Their business model is based on the idea that homeownership is an achievable goal for all Americans. They put their money where their ideals are, regardless of their credit rating, student loan balance, or the wealth they come from. They’re building a game-changing business on the idea that with the right tools, education and guidance, they can positively impact the financial health of generations to come through the power of homeownership. .

Penserra is an institutional financial services firm that includes global equity trading, fixed income trading, investment banking, ETF sub-advisory, transition management, and equity research. The people of Penserra work to develop partnerships, challenge conventional thinking, work with relentless tenacity, and act with integrity, empathy and conviction. Penserra is a minority business enterprise, but what really caught my attention was their commitment to sound business ethics and socially responsible practices.

RedSwan CRE is a Real Estate Technology Company (PropTech). They seek to serve all investors, but strive to increase the inclusion of currently underserved minority investors in the industry. RedSwan’s vision is to attract the world’s best tokenization projects and become the largest commercial real estate market for digital security tokens. RedSwan plans to make institutional projects more accessible and affordable, accelerating the demand for commercial real estate investments through financing of digital capital markets.

Many of us met mom and dad when buying our first car. Perhaps it’s no surprise that about one in three financial loans in the United States are relationship-based, which means someone borrows money from someone else they know. personally. Zirtue is entering this niche market by making it easier for borrowers to get the funds they need, track their payments, and stay accountable. By providing an increased level of transparency, Zirtue helps people get the funds they need without introducing embarrassment into relationships.

It’s exciting for those of us bored with the drudgery. As of this writing, Veritas Automata (VA) is still in the process of separating from its sister company, but the plan for VA is to take advantage of AI-powered algorithms, blockchain technology and the Advanced hardware integration to blend the behavior (eg, PLCs) of software, hardware, and human experience into autonomous and reliable automation. Without suppressing the intentions of human beings, VA seeks to make rote procedures and processes less burdensome and more, finally, autonomous.

Overall, it was great to see two programs that support entrepreneurial groups of people who have come through the pandemic in creative ways. As we try to overcome this difficult time, it is nice to be inspired by these entrepreneurs who innovate even during the most difficult times.


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